The event's theme revolved around Maslow's Hierarchy of Needs — just what Cynthia's company deals with on a daily basis for credit union members. 

Erin Mendez, President/CEO of Patelco Credit Union talks about how a focus on member well-being and your people is the credit union difference.

Keith Sultemeier, President/CEO at Kinecta FCU talks about credit union preparedness, activation and acceleration during the coronavirus pandemic.

John Fenton, President/CEO of Affinity Federal Credit Union talks about earning member trust every day by supporting total well-being.

Cheryl Middleton Jones, Chief People Officer of CO-OP Financial Services talks about the post-COVID workplace and employee well-being.

Lynn Heckler shares what she and her team are doing to get work life back on track -- whether it's remote or in the office.

Credit unions can mentor and help members achieve financial security — which, in turn, will enhance the loyalty members have for their credit unions that provide this direction.

Find out why curated, connected, personalized experience is the new product. With Samantha Paxson

Dr. Brandi Stankovic challenges you to think inside the box and focus on what’s really important with four steps: 1. Be aware of your own bullshit. 2. Revisit your external value proposition. 3. Define your internal value proposition. 4. Elevate the bullpen.

Employee experience and member experience and the intersection of those two things with Lynn Heckler of PSCU.

We are going to challenge you. We’re going to ask some questions and we want you to think about those questions. Then we want you to go out and really share the love.